Dominate The Rankings On The Search Engines
By John Cal, Tue Jan 10th

Today's topic is going to cover a favorite subject of mine,search engines. I am naming this one How to Dominate theRankings.

Must be asking, what in the world makes you an expert ondominating the rankings? What's your credentials. Your right, Ihave none and I'm no expert. I'm not sure how to dominateanything but my monkey. It's a joke people, just jokes. What Ido know is some of my sites are at the top of the rankings andnew websites I am working on are rising everyday.

Ok Ok, enough already. I think you get the point. I may not bean expert, but I have somewhat of an understanding of how torank on the 1st or 2nd page. Sooooo. Do I have your attentionnow. Goood!

How do you get your site to the top of the rankings for yourkeywords. No one really knows the true answer as the searchengine world is very complicated. However there are things thatyou can do to take your website from a site that only you (andmaybe some friends) know about to thousands of people knowing.

There are 2 factors that you want to consider in your searchengine optimization. They are called.

On-page optimization

Off-page optimization.

Just from the wording you can probably take a good guess at whatthey are. So I'm not going to go into it. You take it from here.Good luck.. . .

Nah, I'm kidding. Let's talk about On-page. On-page optimizationis factors that you change on your page. Off-page is factors onother people's websites. What's more important you may ask? Bothare important, but off-page is more important than on-page. Backin the hay day of the internet, on-page ruled. But due tospammers and cheats, on-page became less important but stillholds some revelance. So make sure you get it right.

Today's post is going to focus on on-page for right now. Like mymomma always told me, "make sure your backyard is clean beforeyou worry about someone else's" I never understood that when Iwas young. But it sounded good. I do now though. Anyway, back tothe subject. What are factors that you can change on-page tohelp your rankings. Several. Let's talk about a few here.

I think one of the most important ones to change is your Title.Really!! Yes really. You should come up with a good clean titleto your website. Not just any Title. The Title of all titles.Your title should be readable to users, such as you and me, butcontain YOUR keywords that you want to focus on. Let's look atthis in more detail.

The Onla Adult Entertainment Site's title is Adult Entertainment Online.Remember

above our keywords that we are ranking high with. Toname a few

1. adult entertainment

2. entertainment online

3. adult entertainment online

Ooooohhhh. Is it making sense now! Notice anything between thekeywords we have and the Title of the page?

Alright now on to the next factor meta description and metakeywords. Thing to note: With Google, meta keywords meannothing. It does not consider it. But most of the others do, soit's good to have in there just in case. I try to optimize mysites for all the SE's, not just one. Word of caution here. Donot go crazy with the keyword. You do not need to put everyinstance of the keyword or keyphrase in your meta. For instanceif your keyphrase is going to be baby momma. You do not need tostuff it with baby momma daddy uncle sister cousin best friendmom. Just put a few key pharses, around 15-20 is a good numberto target.

Your meta description should touch on your keywords as well.After that, next you want to do is make sure your keywords orphrases appear in your content of your page. Bold or underlineone or two just to add importance to it. A side trick that someseo experts say to do is add h1 and h2 tags. Some even go as faras adding h3 or h4 tags. These are called header tags. You addthem into your code. Myself personally, I only go up to h2.

If your website is full of pictures and banners, search enginescannot see them. Change the alt text of the banner or picture.The alt text is the text that is viewed if a user puts his/hermouse over it. It appears in a little box. Search engines cansee that. Put some of your keywords in there. Again, do notspam. I trick I do to not appear to spam is put the keyphrase orkeyword and end it with banner or image or picture. For example,keyword baby momma and I have a picture on the site. I would putthe alt text for picture to be baby momma picture 1.

There are more things to do in which we can speak on it later.What I can tell you is to put your keyword in the search andfind the website that is ranking number #1 and copy what theydo. Their number #1 for a reason right? So duplicate the formatand you should get similiar results.

Let's talk about a few things not to do. These will get youbanned or penalized.

1. Do not make the keywords or phrases the same color as thebackground. So to the user, they never see, but the Searchengines will. They do not like it and it's consider spammed. Ifyour site does not have the content to fit the keywords and youcannot get creative enough to mix it in so it flows, change upyour keywords. Focus on some that you can make flow. But do notdo that trick. It's an old trick and SE's are smarter than that.They will know that it's being done and ban you. If your site isdoing this now, this is probably why your not ranking well.

2. Keyword spam. This is just repeating the same keyword overand over and over again in your title, meta description andthrough your page. Again another no no. This will get your sitebanned from the SE. They see this as spam.

In summary, as I always state in my post, focus on your content.Overall that is the best advice. Set your page up right andfocus on the content and the rest should fall in place. Withmost SE's, when your webpage optimized, it's a waiting game. Alittle known fact is most websites, probably in the high 80percentile are not optimized at all to rank well. Your welloptimized website will stand out to SE's and move up. Just stayfocused on your content. Change up your content regularly, sayonce every 2-3 weeks, monthly at the worse. This is a good thingas the SE's will see your site as important and keep checkingback due to the updated content.

We will get into Off-page on another post. I think it needs tobe talked about separately. Right now I will let you guys run soyou can get working on optimizing your websites.

Feel free to share your seo tactics with everyone. Happyoptimizing.

John Cal

AdultEntertainment

Work at HomeBased Business Ebooks

About the author:SEO Expert